Sunday, January 20, 2013

Hairstyling and the Adult Moving Target

 So how do you know if your new client wants "conservative curls" (Halle Berry above) or "spicy spikes" (Halle Berry below)???
Should the hairstylist just ask or just guess?  Or is it the client's responsibility to mention the look to achieve for that salon visit?

I think Halle Berry looks great in both of these looks, but  there will always be a client to come in that wants spicy, and the stylist delivers conservative.  Or the client wants conservative and the stylist delivers spicy.

Some clients are okay with styling spritz and gel and others just want dry holding (aerosol) spray.  Some hair texture only need some molding paste and fingering.  Others need hot curls and special "piecing" of the hair.


 Above, Taraji P. Henson rocks a "disconnected" bob.   Longer pieces are hanging in the front and a shorter regular connected bob is cut into the remainder of the style.  Below, Michelle Obama has a classic bob haircut which is a traditional "connected" approach to haircutting.
So if you are a client who likes a disconnected flair to your hair, then you have to partner with your stylist to achieve and maintain that direction for your hair.  Otherwise, most haircuts are based off everything staying layered and/or connected such as the Michelle Obama bob pictured here.

In order for every client to achieve their individual hair goals, I think that clients and hairstylists both have to start viewing each hair appointment like a doctor's appointment versus the "drive-thru" lane.

In the doctor's office, you make time for it, and you pay a "nice sum" for your personalized visit.  With the drive-thru, you "order it your way" and get through as fast as you can as an affordable cost.

Hairstylists who charge higher prices should know to deliver personalized service especially when there are plenty of cheaper salon deals being advertised.

Also, I hate the "bait and switch" when it comes to hair.  Why tell a client a low price over the phone with the intention of upselling a conditioning treatment, trim, and retail product?  So what happens when the client only wants to pay the lower price quoted?  Do you further damage the client's hair because the "standard" conditioner is inadequate for their hair type?

Hairstylists should set their prices based on their retirement needs along with their industry experience and let faith do the rest.

It is post 2008, and a lot of passionate hairstylists are trying to plan for retirement knowing that their revenues may never return to what it was before the economy nose dived in 2008.  If women stop investing in the progressive stylist who is constantly trying to stay educated, then we may all wake up one day to find only the big chain hair salons such as Hair Cuttery, Regis, and SuperCuts are all that is left.  Please try to support small businesses.  Communication is key.  True professionalism is defined when things go wrong; not when things go right.

Also, if you have a special side part or styling preference, it never hurts to remind the hairstylist.  That will be one less thing that he or she has to brainstorm to remember.


No comments:

Post a Comment