With so much controversy about formaldehyde and formaldehyde deriatives, traditional keratin treatments have been banned in some areas and the public cautioned. So now, there is a new wave of protein smoothing treatments that are 100% certified formaldehyde free. They are not considered keratin treatments. Their technology is more amino acid or amino carrier technology. Arosci has its Intensive Restructuring System. Chi/Farouk has its Curl Transformation System. Thermafuse has its Fahrenheit 450 System.
Across the board, almost all major brands are coming out with this safer version of smoothing treatments. According to the reviews, people feel that these newer versions are the "real deal." They feel it is healthier, and it looks and feels great.
My biggest issue with these smoothing treatments is that the "ceramic/ionic" flat irons are still required to infuse the treatment into the hair.
My followers know that I am totally against flat irons now that I have seen the havoc they have been doing on hair in general at high temperatures. The more curl that you are trying to get rid of, then the higher the temperatures being used.
The sooner people discontinue flat ironing at hot temperatures, then the sooner their hair will be on the way to recovery.
Please see my article on "Flat Iron Free Pledge."
Interested in seeing a video on the Arosci Intensive Restructuring System? Check out the video from another blog.
( http://www.mylonghairjourney.co.uk/2011/12/arosci-intensive-restructuring-system.html )
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